Branding Yourself, 3rd Edition. 1 review. by Kyle Lacy, Erik Deckers. Publisher: Que. Release Date: December ISBN: View table of. th Street. Indianapolis, Indiana USA. Erik Deckers. Kyle Lacy. Branding. Yourself. How to Use Social Media to Invent or Reinvent Yourself. Recently, I sat down with Erik Deckers, one of the owners of the ProBlog Service sat down with me in a noisy coffee shop to talk about his new.

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Paperbackyoursepf. Their humor adds a laugh when the list of what to do gets overwhelming. Far too often, when people are introduced to social media they try to strong-arm their way trying to reach as many people as possible but providing very little value. One of the best books I have read on social media and self promotion.

Each chapter is concluded with four case study examples that show how individuals can use the chapter’s content to their advantage. Return to Book Page.

Branding Yourself, 3rd Edition [Book]

I’m starting to read the second edition now for a class that I am taking and I can already tell that it’s getting a little long in the tooth. How do you social media at all? From there they discuss how to set up Twitter, LinkedIn and Facebook accounts as well as the best ways to get started blogging. So I’m teaching myself. Do you stand for something specific and express your best qualities or do you randomly put out information that could come back and haunt you?


I picked this one up at the Hong Kong airport. If you have engaged in social media Facebook, LinkedIn and Twitter then this book has nothing to add to your repertoire of social media skills. Tell Your Story 4. The authors encourage you to network, tweet, blog and use facebook to promote yourself.

Where to Post Your Photos Copyright: How do you use social media to promote yourself without sounding like an arrogant ass? The book is aimed at job seekers, people wanting to establish themselves as experts in a field, business owners, creatives and professionals wanting to supercharge their careers.

What Should Your Podcast be About? I am afraid I didn’t find it useful in the very least. Now to go implement it! However, they did offer valuable insight on how to use these tools and as more seasoned users, they were able to further explain aspects of each service that I’d been confused by as well as give me enough tips that I feel confident that I have a leg up over anyone using these social networks but who has not read this book.

All orders will be delivered by An Post. In this completely updated book, Erik Deckers and Kyle Lacy help you use social media to and networking to advance your career, grow your business, and land new job opportunities. Or maybe, I wasn’t prepared for a writing career in order to brand myself. The book even goes into the areas of becoming published. They cover tools, and applications, they talk about metric and how to manage data.


Open Preview See a Problem? I was looking to fill the 14 hour flight with something and the title interested me. This book lacks a mature and focused approach. No trivia or quizzes yet. Any professional who is looking to establish their own personal brand and is as lost as I was on HOW to do that, must read this book.

Branding Yourself, 3rd Edition

The erk I visited the library the only personal branding book I could find was Branding Yourself: Glad it expanded beyond social marketing tools but the section on getting published was a little off topic. This book is full of awesome tips, hints and tricks to maximize my time spent branding what I do.

See our Delivery Charges section below for a full breakdown of shipping costs for all destinations. Have faith in your content and you don’t need a gimmick. To see what your friends thought of this book, please sign up. In this completely updated book, Erik Deckers and Kyle Lacy help you use social media to and networking to advance your career, grow your business, and land new job opportunities.

Both medias, electronic and paper, while explaining the rationale behind this. Discover Your Passion 2. Published December 17th by Que first published December 7th Want a new job or career?

Personal Branding Case Study: Nothing really special at all.